LESSERAFIM, a group carefully produced by HYBE, will make its debut in May.
According to HYBE on the 13th, LESSERAFIM will release its first mini-album "FEARLESS" at 6 p.m. on the 2nd of next month.
The name "LESSERAFIM" is an anagram of "IM FEARLESS," which implies self-confidence and strong will to move forward without fear without being swayed by the eyes of the world.
In particular, LESSERAFIM is the first girl group to be launched in cooperation with HYBE and its label Source Music. As a result, the production team of Hive's "World Class" participated in the production of their debut album.
In fact, Chairman Bang Si-hyuk and Creative Director Kim Sung-hyun, who made BTS (BTS), reportedly participated in the production, and expectations for its quality have also increased.
In addition, it is the first sister group of BTS and includes two members from IZ*ONE, including Sakura and Kim Chae-won, heating up the domestic and foreign music industry.
First of all, the topic is hotter than any other group's debut. LESSERAFIM has been conducting pre-promotion since the 28th of last month, and NME, a famous British music magazine, introduced it as a group that has been attracting a lot of expectations even before its debut, showing high interest.
The South China Morning Post also praised Le Seraphim as a "candidate for the next K-pop representative girl group," adding the meaning of the team name and explanations of prominent production teams such as Chairman Bang Si-hyuk and Creative Director Kim Sung-hyun.
Since Japanese member Sakura belongs to LESSERAFIM, Japanese media are paying keen attention. Major local media have reported extensively that Kim Chae-won and Sakura signed exclusive contracts with Source Music on the 14th of last month, and are even reporting in detail that they will debut as Le Seraphim.
In fact, the article was on Yahoo Japan's top page and proved its high interest in the country.
In addition, video content is receiving explosive responses. The "LESSERAFIM 2022 "FEARLESS" SHOW" video posted on the Hive Labels YouTube channel at 0 o'clock on the 11th exceeded 100,000 simultaneous users at the time of its release and achieved about 500,000 views in one hour. Since then, it has surpassed 1 million views within 7 hours of its release, and has surpassed 2 million views in 15 hours and 30 minutes.
Fans who saw this commented that LESSERAFIM's perfect visuals and combinations, as well as its confident and confident feeling, were attractive.
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